“When you own your story, you get to write the ending.” Brené Brown Because Aerostich gear isn’t hanging in cycle shops, and is made in America, and is available only factory direct, media exposure is important. Almost any kind of exposure in social or traditional media is good, which gives professional journalists and ‘influencers’ the space to take their Aerostich...
An essay by Mrs. Subjective… Last week was the first time I rode on the back of a motorcycle in more than ten years. It was the first time I rode with my husband, Aerostich’s “Mr. Subjective”, whose life revolves around the activity, or what he would call ‘a social good’. In my years of knowing him, he has talked...
“When you own your story, you get to write the ending.” Brené Brown Because Aerostich gear isn’t hanging in cycle shops, and is made in America, and is available only factory direct, media exposure is important. Almost any kind of exposure in social or traditional media is good, which gives professional journalists and ‘influencers’ the space to take their Aerostich...
An essay by Mrs. Subjective… Last week was the first time I rode on the back of a motorcycle in more than ten years. It was the first time I rode with my husband, Aerostich’s “Mr. Subjective”, whose life revolves around the activity, or what he would call ‘a social good’. In my years of knowing him, he has talked...