Step one: Create a terrific product which answers a question almost nobody is asking. Something entirely new which meets a need few people are interested in meeting. It is important the product only appeals to a small number of consumers. Step two: Make the product so durable it wears out very slowly and rarely requires service. Step three: Make the...
Step one: Create a terrific product which answers a question almost nobody is asking. Something entirely new which meets a need few people are interested in meeting. It is important the product only appeals to a small number of consumers. Step two: Make the product so durable it wears out very slowly and rarely requires service. Step three: Make the...